Uber launches a new category, Taxi Green, in Hamburg

Hamburg, October 13, 2021 – Uber, the switching platform for mobility, is introducing the new Taxi Green product category in Hamburg in October 2021, with which users will be able to arrange trips in fully electric taxis in the future. The new option is a result of the Hamburg funding project “ Zukunfts-Taxi ” of the authority for traffic and mobility transition, which supports mobility providers in the Hanseatic city with the conversion to fully electric vehicles and thus reduces the CO2 emissions in the Hamburg city centre, as well as the sustainable restructuring of the taxi industry, wants to advance. 

Uber supports the initiative as a partner with various measures. For taxi partners who have built up a fleet of all-electric taxis in the last six months, is now a private placement category in the Uber app, Taxi Green created. In addition to their own business, taxi partners can benefit from the additional demand from the Uber app. At the same time, the range of fully electric switching options in the Uber app is increasing for all Hamburg residents. 

Anjes Tjarks, Senator for Transport and Mobility: “The great demand in the industry shows that the ‘Future Taxi’ project is a real success model. Together with the companies and brokers, we want to tackle the drive turnaround for Hamburg taxis in Hamburg and already have more e-taxis on the street than in any other German city. This makes the taxi industry an important part of the mobility transition. I am delighted that another company, Uber, is brokering fully electric vehicles. The new transfer option Taxi Green offers all Hamburg residents an additional opportunity to move around Hamburg emission-free, quietly and comfortably. The e-fleet continues to grow, the second stage of funding started at the beginning of the month,

“With the ‘Zukunfts-Taxi’ initiative, the city of Hamburg and the companies involved are showing how the switch to fully electric mobility in city centres can succeed,” says Christoph Weigler, head of the DACH region at Uber. “Only half a year after the start of the initiative, our taxi partners have enough fully electric vehicles on the road to offer ‘Taxi Green’ and thus reduce CO2 emissions in the city centre.”

In September 2020, Uber had already announced a comprehensive program to switch to emission-free mobility and committed itself to clear goals. By 2040, Uber is to become an emission-free mobility platform on which 100 per cent of the trips arranged will be carried out with emission-free vehicles, public transport or micro-mobility offers. The program includes significant investments and industrial partnerships and is constantly being promoted through new, local partnerships such as the ‘Future Taxi’ initiative.

About Uber

Uber is a technology company that connects people around the world to various services at the push of a button using a smartphone app. The mobility platform gives its users worldwide access to alternative transport options, food delivery services and freight services, among other things. Operating in more than 10,000 cities in 71 countries, Uber is revolutionizing the way people get around. In Germany, Uber arranges trips in Berlin, Munich, Düsseldorf, Frankfurt / M., Essen, Wiesbaden, Mainz, Cologne, Hamburg, in the greater Stuttgart area and in the Duisburg region as well as in Leverkusen, Neuss and Bergisch Gladbach. The food delivery service Uber Eats is available in Berlin, Frankfurt / M., Munich, Cologne, Düsseldorf and Essen.

Source: Uber