Portuguese Mobility Fintech UbiRider Joins MaaS Alliance to Advance Seamless and Sustainable Transportation Solutions
Brussels, 28 January 2025 – As MaaS Alliance celebrates its 10th anniversary, the organisation is thrilled to announce the new member joining the mobility services community – UbiRider, a Portuguese mobility fintech company based in Porto.
UbiRider seeks to enhance the way people, transport providers, and cities connect, offering an innovative platform that simplifies transport management, payment, and access. By enabling seamless movement of people, information, and payments, UbiRider makes travel easier for passengers while optimising efficiency for operators. This approach earned them the “Public Transportation Technology Solution of the Year” title at the 2024 AutoTech Breakthrough Awards.
“We are thrilled to join the MaaS Alliance at such a pivotal time for mobility innovation,” said Paulo dos Santos, Founder and CEO of UbiRider. “At UbiRider, we believe that seamless, user-centric mobility is the key to transforming how people move through cities. By collaborating with industry leaders in the MaaS Alliance, we can accelerate the adoption of frictionless transport experiences that benefit both passengers and operators. We look forward to contributing to the collective vision of an integrated, efficient, and sustainable mobility ecosystem.”
For transport and mobility agencies, UbiRider offers an end-to-end digital platform equipped with real-time dashboards and an account-based ticketing system, providing valuable insights to enhance daily operations, commercial activities, and financial management. For travellers, their PICK app delivers a seamless multimodal experience, allowing users to plan, book, and travel with real-time information while streamlining payment processes.
The addition of UbiRider underscores MaaS Alliance’s collaborative approach, bringing together diverse stakeholders within the ecosystem to drive a common framework for MaaS and enable the rollout of more seamless mobility services.
“Collaboration and alignment on improving mobility is key. It is important to keep on working on creating the right impact. We are happy to expand with partners who are thinking in the same direction. I am happy to align more with UbiRider and Paulo to provide the required impact”, says Roelof Hellemans, MaaS Alliance Secretary General.
About UbiRider
UbiRider was founded with the mission to transform the utilization and management of transportation operations to be simple, elegant and more accessible. The UbiRider Platform is the most complete mobility-as-a-service platform that includes mobile and web components that serve the interests and needs of travellers, commuters and mobility operators. PICK is a mobility-as-a-service app which helps travellers determine the best option for every journey, combining traditional and modern modes of transportation from buses and ferries to carsharing and micro-mobility. UbiRider is based in Porto, Portugal and is funded by Techtree Investments, an investment vehicle from CTT and managed by Iberis Capital and Cedrus R&D III, an investment vehicle managed by Cedrus Capital, Grupo Barraqueiro as well as angel investors. UbiRider is a strategic partner of Mastercard, Deloitte, PayShop and Viva.com. For more information, visit www.ubirider.com.
About MaaS Alliance
The MaaS Alliance is a public-private partnership working to establish the foundations for building a common approach to MaaS and unlocking the economies of scale needed to support the successful implementation and uptake of MaaS globally. The MaaS Alliance’s vision is to facilitate an open mobility ecosystem that benefits users, societies, and the environment.